Skip to main content
A reseller will only register if it takes seconds. Build the registration form once, then hand each reseller whichever entry point fits how they work - a link, an embed on your site, email, Slack, Teams, their AI assistant, or a call from their own systems. Every channel feeds the same form, so the deal always lands attributed and CRM-ready.
You build one registration form - with its CRM deal automation, partner attribution, conflict checks, and approval - and then expose it through as many channels as you like. This guide covers each one. Pick the channels that match where your resellers already are; you don’t need all of them.

​
Before you start

1

Build the registration form

A reseller registration form that creates an attributed CRM deal should already exist - every channel below feeds it. Build it in Register and approve a deal.

​
Choose a channel

Many resellers arrive on your own pages. Embedding the form there lets them register in context, with your branding, without leaving the page. Embedding requires a custom domain on your plan; without one, share the link instead.
1

Open the share dialog

In Forms, open your form and open its Share form dialog.
2

Switch to the Embed tab

On the Embed tab, copy the generated HTML snippet.
3

Paste it on your page

Add the snippet to the page where you want partners to , such as a partner landing page or a website footer.
4

Attribute where possible

Where you know the partner, use an attributed embed so each submission credits the right partner instead of arriving anonymous.
A reseller often spots an opportunity mid email thread. Letting them forward that email captures the deal, with the AI agent filling in the registration form so it still lands attributed and CRM-ready. The AI agent must be enabled for your program.
1

Set up the partner support email

Confirm your partner support email address is active. Partners forward a lead to it, and the AI agent reads the email and submits the for them.
2

Tell partners they can email

Share the address and a short note that they can forward a prospect with a sentence of context to a deal, no portal needed.
3

Let the agent fill the form

The agent maps the email into your form, so the deal still lands attributed and CRM-ready.
If your resellers live in Slack, bringing the Introw agent into the channel lets them register in the same place they already talk to your team. Connect your workspace first - see Connect Slack.
1

Connect Slack

Connect your Slack workspace so the Introw agent can take s from chat. See Connect Slack.
2

Bring the agent into a channel

Add the Introw agent to the partner channel where deals come up.
3

Let partners submit from a message

Partners give the agent the deal details in a message, and it submits the through the same form flow so they can without leaving Slack.
Same as Slack, for Teams-first channels. Connect your tenant first - see Connect Microsoft Teams.
1

Connect Microsoft Teams

Connect your Teams tenant so the Introw agent can take s from chat. See Connect Microsoft Teams.
2

Bring the agent into a channel

Add the Introw agent to the partner channel where deals come up.
3

Let partners submit from a message

Partners give the agent the deal details in a message, and it submits the through the same form flow so they can without leaving Teams.
When a reseller already works in an AI assistant, the lowest-friction path is to just ask it. An assistant connected to Introw over MCP fills in the registration form and submits it, so the deal lands attributed without switching tools. See Connect an MCP client and, for partners running their own assistant, Partner Connect.
1

Enable the AI agent

The AI agent powers assistant submissions. Confirm it is enabled for your program.
2

Connect an AI assistant

Where partners use an AI assistant connected to Introw through the MCP server, they can ask it to a deal in plain language.
3

Share an example prompt

Give partners a short example prompt so they know they can a deal straight from their assistant, which calls the same form flow.
Large resellers and distributors usually already hold the deal in their own system, and re-keying it into a form is the step that kills registration volume. The API registers the deal directly, from anywhere, with no browser and no login: their portal, your internal tooling, a backfill script, or an agent posts the same registration form. The deal is attributed to the reseller you name and runs the same automation, conflict checks, and approval as a hand-filled form. See Submit a form via the API.
1

Create an API key with Forms - Write

In API keys, create a key with the Forms - Write permission and copy the secret once. Add Forms - Read if your code should also fetch the form’s field schema. See Create and manage API keys.
2

Copy the request from the API tab

In Forms, open your form, open Share form, and switch to the API tab. The cURL snippet there already carries this form’s id and every field id, and the Fields table below it marks which ones are required.
3

Post it from your own system

Call the endpoint from your product, your internal tooling, a script, or an agent. Send partnerId so the is attributed to the right partner, and Introw runs the same automation, checks, and approval flow as a partner filling in the form. See Submit a form via the API.

​
Verify it worked

Use whichever channel you set up to submit a test registration, then confirm it appears in Submissions attributed to the right reseller. Where you used a partner-specific link or an authenticated assistant, confirm the credit lands on the expected partner.

Register and approve a deal

Build the form, attribution, and approval behind every channel.

Channel Conflict

How each registration is screened for overlap.

Shared Pipeline

Let resellers work the deals they register.

Connect an MCP client

Let assistants submit through Introw’s MCP server.

Submit a form via the API

Let a reseller’s own system, your tooling, or an agent register headlessly.