Protect affiliate revenue from fraud

Have a campaign with tracking installed

Confirm your customer records are reasonably complete

Open the Quality tab

Go to Affiliate campaigns, open your campaign, and select the Quality tab. The top section, How this campaign is protected, lists the protections that are always on for every campaign and need no setup: signed click attribution (so events cannot be forged or replayed), commission held until the resulting lead is accepted, click-integrity controls (collapsing rapid repeat clicks and filtering bots), and lead review with duplicate detection against your CRM. Read these so you know what is already covered before adding rules.

Turn on the conversion quality rules that fit this program

Under Conversion quality rules, enable the opt-in toggles that match this program’s risk. Each runs on every conversion before commission is held. All are off by default; turn on the ones you need:

• Block self-referrals - rejects a conversion whose email or domain belongs to the attributed partner. This is the single most common abuse (a partner converting their own link), so turn it on for almost every program.
• Block disposable email addresses - rejects conversions that use known temporary or throwaway email providers, filtering out fake signups created to inflate counts.
• Deduplicate by email - rejects a conversion when the same email has already converted on this campaign, so one person cannot be rewarded repeatedly.
• Commission new customers only - records the conversion but skips commission when that email has already converted anywhere in your organization, so you do not pay for business you already had.

Add excluded domains

Under Excluded domains, add any email domains whose conversions should always be rejected, one per row (for example, example.com). This is useful for internal, test, or competitor domains you never want to reward. Use Add domain for each, and remove a row to stop excluding it.

Save the controls

Select Save changes. The rules and excluded domains apply to conversions from this point forward; they do not retroactively re-judge past conversions.

Monitor per-partner traffic quality

Open the Links tab to watch quality per partner. Each row shows Accepted, Declined, Failed, and Pending counts alongside clicks and conversions, and a Review pill flags a partner whose traffic looks suspicious (meaningful click volume with no accepted leads, or a high declined or failed share). A Revoked pill marks links you have already disabled. Investigate flagged partners, and if a link is being abused, revoke it. See Revoke or restore a link.