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A referral program lives or dies on friction and trust. Introw lets partners refer a named deal from wherever they already work, keeps them updated automatically as your team runs the sale, and pays referral fees and revenue share without a spreadsheet, so referrers keep referring.

The problem it solves

Impact

A referral partner has one question: will my intro be honoured. Answering it with automatic updates and a payout they can trace is what turns one referral into a habit.

How this area works

Referrals is the motion where a partner makes a warm introduction and your team closes the deal. A referral usually enters as a lead: a warm intro to a named prospect. The partner submits it off-portal through a link, an embedded form, an email, or an AI assistant - no login, only a few details. It is attributed to the referring partner from the first touch. A warm intro becomes tracked pipeline and an automatic reward. Where this sits in a setup. The referral track is this area end to end, and the affiliate track is the same motion when the reward is per click rather than per introduction. Then the referral is treated as partner-qualified: the partner marks it qualified, or your team accepts it. Introw goes further and creates the full deal context - the opportunity, its account and the contact. Now it’s real, worked pipeline, still attributed. As your direct team moves the opportunity forward, update notifications keep the referrer in the loop, so they never chase you for status. When it closes, referral fees and revenue share are calculated and paid through commission plans tied to partner attribution. The mechanics build on Introw’s forms, notifications, and commissions, framed for the referral motion: low-friction sourcing, automatic follow-through, and trustworthy payout.

Run it from your AI assistant