Lead Sharing

Every step between a partner’s intent to refer and the lead landing in your CRM costs you referrals. Lead sharing removes those steps: a partner refers from a link, your website, their inbox, or an AI assistant, and the deal arrives attributed to them.

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The problem it solves

Friction at the moment of intent is where referral programs leak:

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Impact

Every step between a partner thinking of a referral and it reaching you costs you referrals. Removing the login is the single highest-return thing you can do to a referral program.

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See it work

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How it works

Lead sharing lets partners submit a referral without logging into a portal. You give them a share link or an embedded form, and they can also refer by email or through an AI assistant. Each submission lands in your CRM as an attributed lead - a warm intro to a named prospect that asks for only a few details - credited to the referring partner from the first touch. When the referral is treated as partner-qualified, Introw creates the full deal context: the opportunity, its account, and the contact. Because the entry points meet partners where they already work, referrals happen in the moment a partner thinks of one, instead of being lost to a clunky login. Behind the scenes it uses Introw forms, so you control the fields captured and how they map to the CRM. Sharing isn’t a one-way drop. Each referred lead - and the deal it becomes - appears on a shared pipeline the referring partner can follow, with automatic nudges as your team moves it. That transparency into their own lead pipeline is often what keeps referral partners referring. See Shared pipelines and Keep referrers updated. Build a referral form once, then share it as a link, embed it on your site, or let partners refer by email or AI. Every referral lands attributed and CRM-ready, so partners refer more and your team works clean pipeline.

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Run it from your AI assistant

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Going deeper

Works with