Deal Progress Updates

The fastest way to kill a referral program is silence after the intro. Deal progress updates close that gap: as your team works the referred deal, the referrer is kept informed automatically, so they stay confident and keep sending you deals.

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The problem it solves

The handoff after a referral is where trust erodes:

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Impact

Silence after the intro is what kills a referral program. A partner who hears the deal moved, without asking, is a partner who sends the next one.

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See it work

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How it works

Once a partner refers a lead and, once it’s qualified, your direct team takes over the sale, the referrer naturally wants to know what happened. Deal progress updates send that status automatically. When a deal related to a partner is updated or won in your CRM, Introw notifies the partner by email and chat, based on the events and properties you choose to watch. The referrer never has to email you for an update, and your team never has to remember to send one. The result is a referral motion that feels alive to the partner, even though the vendor is running the actual sale. Pick the deal events that matter, and Introw keeps referrers informed as your team runs the sale. Referrers stay confident, your team stays heads-down, and the program keeps producing.

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Run it from your AI assistant

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Going deeper

Works with