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Forms are the engine behind much of Introw. A no-code form captures structured input from a partner, and on submit its CRM automation does the real work: it maps to your objects, attributes the record to the partner, matches what already exists so it enriches instead of duplicating, and routes through the approval you set. Deal registration, lead sharing, MDF, partner applications, purchase orders - they are all forms underneath, which is why partner input lands as clean, attributed CRM data instead of duplicates in a form silo.

The problem it solves

Impact

Every partner interaction that matters is a form: registering a deal, asking for funds, applying to the program. Making those quick and answerable is most of what a partner means by easy to work with.

How this area works

Forms are not a side feature: they are the intake layer the rest of Introw runs on. Deal registration, lead sharing, MDF requests and claims, onboarding steps, course enrollment, feedback and partner applications are all forms. That is why one set of field types, conditional logic, approval chains and CRM mappings covers every one of them. Build the mechanics once and every motion inherits them. A submission is not just stored - it runs an automation that lands attributed, deduplicated CRM data. Where this sits in a setup. Forms are core, not optional: they are how a partner sends you anything. The referral, reseller and co-sell tracks each build theirs before the portal is published. Whenever you need structured input from a partner, a form captures it - and a form is four things working together:
  • A no-code builder - assemble fields (text, uploads, partner and CRM-object pickers, quote selectors, checkboxes, CSV batch upload) and brand it. Partners fill it in with no CRM seat.
  • Every way to submit - deliver the form by share link, embed, or portal section. Partners can also submit from email, Slack, Teams, or an AI assistant, and whole lists go through a bulk CSV upload. Your own systems or an agent can submit it over the API. Every channel feeds the same form.
  • A submissions inbox with approval - every submission lands in one place to accept, decline, or return, behind optional multi-step human approval and an AI review that clears routine cases automatically.
  • A CRM automation - on accept, the submission becomes CRM records. Fields map to properties and the record is attributed to the partner by your defined method. Existing records are matched and enriched rather than duplicated, and channel conflict is flagged.
Because that automation is the real payload, forms are not a side tool - they are the mechanism a large part of Introw runs on. The same platform captures a deal registration, a shared lead, an MDF project and its claims, a partner application, or a purchase order. Each one lands as a clean, attributed record in your CRM.

Deal registration

Register partner deals with attribution and channel-conflict screening.

Lead sharing

Partners share referrals that land attributed in your CRM.

MDF projects & claims

Every step of the MDF lifecycle is a form with its own approval.

Partner applications

A self-serve application that creates the partner and invites them.

Purchase orders & quotes

Capture PO and quote details tied to the deal.

Affiliate conversions

Reconcile conversions that feed affiliate commission.

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