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For partner marketing and partner sales scaling co-marketing without design one-offs.
Co-marketing stalls when every partner needs a one-off design with their logo dropped in. A co-branded asset solves that: you upload one PDF with placeholders for the partner’s name and logo, Introw merges each partner’s branding into its own copy, and partners pick up their personalized version in the portal. This guide takes you from building the PDF to generating per-partner copies to making them available, all from the Asset Library.

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What you’ll achieve

A co-branded PDF in your library that produces a personalized, on-brand copy for each partner, generated in one action and surfaced to partners in the portal so they can self-serve. Your branding stays fixed; only the partner name and logo change per copy.

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Before you start

1

Prepare a PDF with co-branding form fields

Build your PDF as a form whose fields are named for the partner details to merge, a partner name field and a partner logo field. Introw recognises these field names and fills them per partner; everything else in the PDF stays fixed as your branding.
2

Confirm partner branding is captured

The merge pulls each partner’s name and logo from their record, so make sure partners have a logo on file. A partner with no logo still gets a copy, but it is generated without their brand, so capture logos first for a fully co-branded result.
3

Confirm permission to manage content

You need write access to assets to upload the template and generate copies.

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Steps

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Create the co-branded asset

1

Upload the PDF to the library

Go to Assets and upload your co-branding PDF as a file. It lives in the Asset Library alongside the rest of your content, with the same access controls.
2

Confirm the co-branding fields

Open the asset and check its detail panel. Introw reads the PDF form fields and lists what it will personalize under Co-Branding fields:
  • Partner name - the text field that will be filled with each partner’s name.
  • Partner logo - the image field that will be filled with each partner’s logo.
If a field you expected is missing, the PDF’s form field is not named in a way Introw recognises; rename it in the source PDF and re-upload. Anything that is not a co-branding field stays exactly as you designed it, so lock in your branding by leaving it as static PDF content.

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Generate per-partner copies

1

Open the generate dialog

With the asset open, use the Generate for your partners action to open the Generate co-branded assets dialog. This is where you choose who gets a copy.
2

Choose the partners

Decide the audience for this run:
  • All partners - generate a copy for every partner at once. Use this for broadly relevant collateral.
  • Selected partners - pick specific partners from the selector when only some should receive it, for example a campaign aimed at one tier or region.
3

Generate

Run the generation. Introw creates one personalized PDF per partner, merging in their name and logo. Each copy is saved as a partner-specific asset, so it belongs to that partner and no one else. Any partner whose PDF could not be produced is reported back so you can fix the source and retry.

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Make them available to partners

1

Find the generated copies

The generated PDFs are saved as partner-specific assets, visible under Partner Assets in the library or on each partner’s assets page. Each partner only ever sees their own copy.
2

Surface them in the portal

Add a partner-specific Asset Hub to a portal experience so each partner finds their own co-branded copy where they already work, then publish the experience. See Add and configure an Asset Hub.

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Verify it worked

Open a generated copy for a partner: it shows your fixed branding with that partner’s name and logo merged in. The copy appears under that partner’s assets only, and once a partner-specific Asset Hub is published, the partner sees and can download their personalized version in the portal.

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What your partners experience

Partners open the co-branded asset in their portal, see their own logo and details already merged into the template you control, and download their personalized version themselves. So the template you set up here becomes on-brand collateral partners self-serve on demand - your brand stays governed while they get exactly what they need without a request to your team.

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Generate co-branded versions with AI

The portal flow above is not the only way partners co-brand. Because the asset lives in the governed library, a partner can pull it straight into their own AI assistant over Introw’s MCP server and ask the agent to generate a co-branded version, recomposed with their branding and voice rather than just stamped with a logo, and exported in whatever format they need (PDF, DOCX, JPEG). The locked areas you set on the template are still enforced, so the result stays on-brand however it is generated. This is the agentic co-branding motion: partners (and their agents) turn your enablement into ready-to-use, fully co-branded collateral without a design request or a portal login. It ships as drop-in Claude Code skills, one for your team and one for partners.

Co-branded Collateral Generator

Vendor skill: generate per-partner co-branded PDF, DOCX, or JPEG at scale.

Co-brand My Collateral

Partner skill: self-serve fully co-branded assets across every vendor portal.

Add and configure an Asset Hub

Surface each partner’s co-branded copy in the portal.

Build the asset library

Manage access on the source asset and its copies.

Through-Channel Marketing

Distribute co-branded assets in attributed partner campaigns.

Implementation reference

Full co-branded asset configuration options.