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Vendor skill for Through-Channel Marketing. Skill ID: vendor-cobranded-collateral-generator Use when a Partner Marketing Manager wants to turn a vendor template into fully co-branded collateral for every partner, generating per-partner PDF, DOCX, or JPEG versions and publishing them to the portal and asset hub. Trigger phrases include “co-brand this for our partners”, “generate co-branded collateral”, “make a partner-branded version”, “co-brand the campaign one-pager”, “roll out co-branded assets”, “generate branded PDFs for all partners”. Built for: Partner Marketing Manager · Vendor Marketing Workflow: Pick template + audience → Merge partner branding per format → Generate PDF/DOCX/JPEG per partner → Publish to portal + log
SKILL.md
---
name: vendor-cobranded-collateral-generator
description: Use when a Partner Marketing Manager wants to turn a vendor template into fully co-branded collateral for every partner, generating per-partner PDF, DOCX, or JPEG versions and publishing them to the portal and asset hub. Trigger phrases include "co-brand this for our partners", "generate co-branded collateral", "make a partner-branded version", "co-brand the campaign one-pager", "roll out co-branded assets", "generate branded PDFs for all partners".
---

# Co-branded Collateral Generator (Vendor)

**Audience**: Vendor — **claude.ai Introw** MCP.
**Use case**: Through-Channel Marketing (TCMA).

## When to use this skill

Use when a Partner Marketing Manager wants to produce fully co-branded collateral — not a logo stitched onto a deck, but on-brand documents carrying both the vendor's and the partner's branding — for one partner, a segment, or the whole partner base, and publish them where partners can self-serve.

**Sample prompts that fire this skill:**
- "co-brand this for our partners"
- "generate co-branded collateral"
- "make a partner-branded version of the campaign one-pager"
- "roll out co-branded assets to Gold partners"
- "generate branded PDFs for all partners"

## Why this matters
Co-marketing stalls when every co-branded asset is a one-off design request. Most channel partners have **zero dedicated marketing or design staff**, so collateral that isn't ready-to-use simply never ships. Generating fully co-branded assets from a governed template — in whatever format the partner needs (PDF, DOCX, JPEG) — removes the design bottleneck and lets co-marketing scale to hundreds of partners while staying on-brand for both sides.

## Inputs to gather
- **Source template** — the base asset with vendor branding and placeholders for partner name / logo / details (a PDF with named form fields, or an equivalent template).
- **Target audience** — all partners, a segment (tier / region / vertical), or a named list.
- **Output format(s)** — PDF, DOCX, JPEG, or several.
- **Distribution target** — which portal experience / asset hub the copies should surface in.

## Process

### Step 1 — Confirm the template and its editable areas
- Confirm which parts of the template are locked (stay as vendor branding) and which are co-branding fields (partner name, logo, contact details). Locked areas protect brand consistency; only the co-branding fields change per partner.

### Step 2 — Resolve the audience
- `Introw:search_partners` — pull the target roster with tier / region / vertical.
- Confirm each partner has branding captured (logo + details). Flag partners missing a logo: they will get a copy generated **without** their brand unless fixed first.

### Step 3 — Generate per-partner, per-format
- For each partner, merge their branding into the template and generate the requested format(s). Produce one co-branded copy per partner, saved as a partner-specific asset that belongs to that partner only.
- Report any partner whose copy could not be produced (missing branding, template error) so the source can be fixed and re-run.

### Step 4 — Publish and surface
- Surface each partner's copy through a partner-specific asset hub in a portal experience, so each partner finds only their own co-branded version.

### Step 5 — Log
- `Introw:add_comment` on the relevant partner or campaign record to log which collateral was generated and distributed, for audit trail.

## Output format
- **Generation summary**: template used, audience size, formats produced.
- **Per-partner result**: partner, formats generated, distribution target, status (done / skipped-missing-branding / error).
- **Fix list**: partners missing branding that need attention before a re-run.
- **Distribution note**: where each partner will find their copy.

## Guardrails & PRM best practice
- **Lock the brand.** Anything that must stay on-brand is locked in the template, not left editable.
- **No brand, no fake brand.** A partner missing a logo gets a vendor-only copy or is skipped — never fabricate partner branding.
- **Partner-scoped assets.** Each generated copy belongs to one partner; never expose one partner's co-branded asset to another.
- **Format fidelity.** Confirm the output format renders correctly (fonts, image resolution for JPEG) before broad rollout — generate one sample and review.
- **Human review on new templates.** For a template's first run, review one generated copy before generating for the whole base.
- **Cross-skill handoff.**
  - Bundle the generated collateral into a campaign via `vendor-campaign-kit-builder`.
  - Partners can self-generate their own versions via `partner-cobrand-my-collateral`.
Drop this file into .claude/skills/vendor-cobranded-collateral-generator/SKILL.md in your repo and Claude Code triggers it on the prompts in its description. Or run the same play in plain language from Claude, ChatGPT, Slack, Teams, or your CRM through Introw’s MCP server: every action writes back to your CRM source of truth.