Turn your partner base into a lead engine. A partner directory lets prospects and customers discover the right partner, built from the data you already keep in Introw.
What it does
The partner directory is a branded, searchable page that lists your partners with the details you choose: name, logo, description, location, specialization, and tier. Visitors filter and search to find a partner that fits their need, then reach out. Because it is built from the partner records already in Introw, the listing stays current as your program changes, with no separate site to maintain. You control which partners appear and what each listing shows, so the directory reflects only the partners you want to promote.The problem it solves
- Prospects cannot find a partner to work with → A searchable directory routes demand to the right partner.
- Maintaining a partner page is manual web work → The directory is generated from Introw partner data and stays current.
- Top partners want more leads from the relationship → A public listing turns the ecosystem into a discovery channel.
- Listings drift out of date → Changes to partner records flow through automatically.
From problem to solution
Instead of a static webpage that someone has to update by hand, the directory is a live view of your partner program. Marketing curates who appears and what shows, and prospects find and contact partners directly. The result is a low-maintenance discovery channel that sends demand to partners and strengthens the relationship.Use cases
Help buyers find a partner
Prospects search and filter to the right fit.
Reward top partners with leads
Feature partners and route demand to them.
Showcase the ecosystem
Present the breadth of your partner base.
Keep listings current
Listings follow the partner data in Introw.
Impact
- Low total cost of ownership - marketing curates the directory with no code.
- Time to value - a public partner page goes live without web development.
Who it’s for
Partner Marketing & Enablement
Curates and brands the directory.
VP Partnerships
Turns the ecosystem into a demand channel.
Works with
Partner Management
Built from your partner list and categories.
Segments
Choose who appears by segment.
Form Builder
Partners maintain their own listing; buyers submit interest.
API Keys & REST API
List partners and categories for a public directory.
Headless
Going deeper
How to
Setup, configuration, and all how-to guides.
API reference
Endpoints and code.