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Sending an announcement is only half the job; knowing it was seen is the other half. Engagement data shows who was sent the update, who opened it, and who clicked, so you can follow up with the right partners and learn which kinds of updates resonate. This guide reads that data and turns it into a follow-up.

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What you’ll achieve

A clear read on how an announcement performed, sent, opened, and clicked figures down to the partner, and a decision on whether to nudge the partners who have not engaged.

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Before you start

1

Confirm it was published

Engagement only accrues after an announcement is published, so send it first. See Send an announcement.

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Watch it

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Steps

1

Open the published announcement

Go to Announcements and open the announcement you want to review.
Open a published announcement to see how partners engaged.
2

Read delivery and opens

Review who the announcement was sent to and who opened it. A high sent count with low opens usually points to channel or subject-line issues rather than content.
Opened shows the open count and rate.
3

Check clicks

Review who clicked the links in the announcement. Clicks are the strongest signal of real engagement, since they show partners acted, not just glanced.
Clicked shows who acted on the announcement's links: the full engagement picture.
4

Decide on a nudge

Use the gap between sent and engaged to decide whether to nudge non-responders. Nudging reminds only the partners who have not engaged, so it is a low-cost way to lift reach without spamming everyone.

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Verify it worked

You can see sent, opened, and clicked figures for the announcement and identify the specific partners who have not engaged, ready to nudge.

Send an announcement

Apply what you learned to the next send and nudge non-responders.

Generate an announcement with AI

Draft the next update quickly.

Implementation reference

Full announcement configuration options.