> ## Documentation Index
> Fetch the complete documentation index at: https://docs.introw.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Certificates

> Award branded, time-bound credentials that prove partner competency - synced to the CRM.

> Certificates make "certified partner" mean something - a branded, verifiable, time-bound credential that proves competency and unlocks program benefits.

## What it does

Certificates are the credential layer on top of training. Design a branded certificate - name, description, colors, badge, and background - then award it: automatically when a learner completes a course (and passes its quiz), in bulk to a whole segment, or to individuals by hand. Each certificate carries a **validity period**, so credentials expire and partners re-certify as your product evolves. Every issued certificate has a shareable, verifiable page, and issuance syncs to your CRM so certification status sits on the partner record.

You can even generate a certificate for a course with AI in one click - no design work required.

## The problem it solves

Programs love to call partners certified, but without a real credential it is just a word:

* **A certified badge with nothing behind it** → A branded, verifiable, time-bound credential that proves a partner passed.
* **Credentials never expire, so knowledge goes stale** → Validity periods retire certificates on schedule, so partners re-certify as the product evolves.
* **Certification lives outside the CRM** → Issuance syncs to the CRM, where it can gate tier, margin, or deal-registration priority.
* **Manual design and renewal chasing breaks at scale** → Auto-issue on completion and one-click AI certificate design, with no manual admin.
* **Partners want proof they can show** → A shareable, verifiable credential partners are proud to display and prospects can trust.

## From problem to solution

Certification becomes automated and trustworthy. Completion plus a passing score issues the certificate automatically; validity periods expire it on schedule; and issuance flows to the CRM, where it can gate tiers, margins, or co-selling. The credential is branded, shareable, and verifiable - something partners are proud to display and prospects can trust.

```mermaid theme={"theme":{"light":"github-light","dark":"github-dark"}}
flowchart LR
  pass["Complete and pass"] --> issue["Certificate issued"]
  issue --> sync["Synced to CRM"]
  sync --> gate["Gates tiers and co-selling"]
```

## Use cases

<CardGroup cols={2}>
  <Card title="Certified reseller program" icon="circle-check">
    Auto-issue a "Certified Reseller" credential when a partner completes and passes the sales course.
  </Card>

  <Card title="Tie certification to benefits" icon="circle-check">
    Use CRM-synced certification status to unlock higher margins, MDF, or deal-reg priority.
  </Card>

  <Card title="Keep credentials current" icon="circle-check">
    Set a validity period so partners re-certify after product or positioning changes.
  </Card>

  <Card title="Recognize a cohort" icon="circle-check">
    Issue a certificate to an entire segment at once after a live enablement session.
  </Card>
</CardGroup>

## Impact

* **AI-native** - Generate a course-matched certificate design in one click.
* **CRM-native** - Issued certificates sync to the CRM, so certification status drives program logic.
* **Trust & accuracy** - Verifiable, time-bound credentials make "certified" a real signal.

## Who it's for

<CardGroup cols={2}>
  <Card title="Partner Marketing & Enablement" icon="user">
    Designs and issues credentials and ties them to program benefits.
  </Card>

  <Card title="Partner - Technical / Support" icon="user">
    Earns and maintains certifications to sell and deliver the solution.
  </Card>

  <Card title="Partner - Vendor/Alliance Manager" icon="user">
    Tracks their team's certifications and tier status in one place.
  </Card>
</CardGroup>

## Works with

{/* CONNECTS:START - generated content goes here */}

<CardGroup cols={2}>
  <Card title="Progress Tracking" icon="graduation-cap" href="/features/courses/progress-tracking">
    Course completion triggers issuance.
  </Card>

  <Card title="Quizzes" icon="graduation-cap" href="/features/courses/quizzes">
    Gate certificates behind a passing score.
  </Card>

  <Card title="Tiers" icon="users" href="/features/partners/tiers">
    Make certification a tier requirement.
  </Card>

  <Card title="Partner Team" icon="users" href="/features/partners/team">
    Show the assigned manager as the issuer.
  </Card>
</CardGroup>

## Going deeper

<CardGroup cols={2}>
  <Card title="How to" icon="screwdriver-wrench" href="./technical">
    Setup, configuration, and all how-to guides.
  </Card>

  <Card title="API reference" icon="code" href="/general/introduction">
    Integration surface and code.
  </Card>
</CardGroup>